On Thursday, Socio.com announced that it has become the Official Team Partner of Milwaukee Bucks. This partnership is to enhance the engagement of Bucks’ fans. The parties noted that they have many prospective ways they will be engaging the fans henceforth.
According to the release, Socio.com will help improve the user experience of the Bucks. It promised to implement in-arena signage, monthly digital polls, and digital gameday takeovers as parts of its plan in connecting better with the fans.
The CEO of Crypto.com announced thus,
“We’re delighted to welcome the reigning champions to the ever-expanding roster of major sporting organizations on Socio.com. We look forward to creating amazing engagement and reward opportunities for Bucks fans all over the world in the future.”
Founded in 1968, the Milwaukee Bucks is a popular American basketball team that plays in the National Basketball Association. The team has won a couple of cups and titles including two Championships, three conference titles, and up to twelve divisional titles.
On the other hand, Socio.com is a sports brand that utilizes the blockchain technology to fasten the engagement between clubs and their fans. Socio.com does this via minting of NFTs, fan tokens, among other means.
It is a widely known sports brand that has partnered with many clubs including Juve. The brand has partnered with more than 50 other clubs. Just this year alone, the brand has raised $150 million in revenues for several clubs.